Home Expertise Expert Articles
Expert Articles

This regularly updated section of Expert Articles gives visitors access to the very latest in marketing, e-commerce and marketing services thinking.

Users of this resource are requested to rate the articles they read using the rating system provided. They are also invited to add their own comments.



How to Improve Website Credibility
User Rating: / 1
PoorBest 
Written by Bogdan Popescu   

For online businesses, one of the most important considerations is online credibility. In this 3 part video series, we examine 43 factors employed by web users in order to make their site more believable in order to boost conversions and increase sales. Most of these are based on the Stanford University research.

 
Video Marketing – 8 Proven Tips to Boost Your Sales Using Video Marketing
Written by Administrator   

There’s no doubt that video marketing is a great strategy if you want to increase your earnings. This article reveals some proven tips to make the most out of your video marketing efforts.

 
Effective Niche Marketing
User Rating: / 1
PoorBest 
Written by Kamal Kaushal   
Selling a product within a specific market niche can be a financially rewarding exercise. Niche marketing is on the rise, as savvy marketers recognize the lucrative opportunity presented by smaller, underserved markets. However, in order to successfully exploit its power, one must possess and understand the two keys to successful niche marketing.
 
SEO - A Dying Industry?
User Rating: / 1
PoorBest 
Written by Adnann Ahmedd   

First, understand that the only reason SEO has ever worked is because search engines were not advanced enough to always show relevant information. I remember when I started selling online. At the time, I had only a few competitors in my industry and it was easy to beat them in the SEO game. It took only a few metatags and such, and within weeks, I was dominant.

 
Finding Keywords Worth Gold That Are Easy To Optimise For
User Rating: / 1
PoorBest 
Written by Anik Singal, Kurma Group   

The real aspect of building a website for search engines is to do your keyword research correctly. This can be the most time consuming, hectic, and frustrating aspect unless you know what you're doing ' that is why we want to teach you today.

Are you ready for this challenge? Not many people are. Find good keywords is the step that most give up and that is why most can never make a penny online. But, with the secrets we're about to reveal, you should be able to sulk profits from search engines for years to come.

 
Using Social Networking to Boost Website Traffic
User Rating: / 1
PoorBest 
Written by DennisMc   

Using web 2.0 or social networking is one of the best methods for gaining backlinks to your website. The impotance of backlinks to your site has increased more than ever before and search engines love quality backlinks to a website and tend to give them higher rankings.

 
How is the Directory Submission Helpful in Search Engine Optimisation?
User Rating: / 2
PoorBest 
Written by Sudesh Kumar   

What is directory submission? How does it help in the web site promotion? Many think directory submission is similar to the data entry jobs and they assume it to be very simple and easy. Sites like yahoo, Google etc have huge web directories similar to the phone directory we use. These directories are store houses of relevant information about business concerns and web sites all over the world. Thus for promoting a web site its details are submitted to the directory in exchange for a small fee.

 
Five Things You Must Have to Succeed in Affiliate Marketing
User Rating: / 2
PoorBest 
Written by Prem Bahadur   

Perhaps this is the reason why more and more people are succumbing to one of the most popular businesses around, affiliate marketing. It is because in this business, there are no bosses to order the employees around. There are no deadlines to meet and no clutter of work do to. One only needs to be equipped with the tools needed to succeed in a business such as this, and he is bound to get what his heart ultimately desires.